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  The word "marriage" derives from three languages – Middle English, Latin and Old French between 1250 – 1300 CE. There is a saying – “Marriages are made in heaven…” Most of us believe this. Before marriage the life might be different but tieing the knot the marriage life starts. He or She don’t know each other till the marriage fixes, once it is done, they try to know each other like sharing opinions, knowing each other tastes, sharing life etc. But there is a time to fall in love with each other, a single magic moment happens in each other’s life where he or she fall for each other. They do not try to impress each other, he or she come to know how good or bad the partner is, what is the character, behaviour etc. One day most of the couple try to reveal everything about the past life to his/her partner to stay happily in life without any clashes. When comparing the love and arranged marriage, in love marriage, they might know each other already but not in arranged ma

  Social media is the best tool to target the audience. But before targeting the audience it is better to approach the audience and research to know their pulse like their favorite products or services, favorite sites to shop, favorite social sites to browse, etc., it gives the perfect view to target the right audience, in the right time, in the right platform. It makes most of the leads to close. Different social media channels helps to reach a specific audience like Facebook, Instagram, Twitter, Pinterest, etc... Social Media Marketing needs the content to promote the business and the content should be attractive and relevant while the user is reading, they should not get bored of. Content can increase the engagement of the viewers/users, followers count, traffic. The more quality the content is posted in social media, the more opportunity to engage the new leads. User’s research before buying their products or services online. Online shopping is pretty common nowadays, every individ

Optimization is the process of increasing the impact of an ad. One can forecast future goals to spend the campaign in Google Ads or Social Media Campaign’s etc. comparing with the past performance of an AD. Hence, we can say that optimization brings more traffic to the website, conversion of sales/leads, subscribers etc. But the most important thing is the content must be attractive, one can check the content through Plagiarism. SEO is a fundamental part of digital marketing because people conduct trillions of searches every year. Inorganic SEO - The benefits of inorganic SEO include more visibility, quick results, and more traffic within a short time. It is a paid search engine results pages. Organic SEO - unpaid search engine results pages. It won’t get traffic very easily, the site will struggle to get sales/leads. Traffic : - SEO drives the traffic to the website or you tube or whatever the link you are providing in the Ad campaign. Increasing of traffic in the sense, increasing

  Digital Marketing is the great platform to learn a lot. Every organization needs marketing, Few through paid based marketing Few through unpaid based marketing The attractive marketing strategy generates the leads and leads gets the clients and clients become partners in some cases. Social media is playing a prominent role now-a-days, as of July 2020, there are 290 million Facebook users in India alone. Whereas twitter only 17 million, Instagram 100 million. Page source –  https://www.statista.com/statistics/268136/top-15-countries-based-on-number-of-facebook-users/ https://www.statista.com/statistics/242606/number-of-active-twitter-users-in-selected-countries/                 The world is becoming digitalized like digital payments, digital learnings, digital marketing etc. Hence most of the entrepreneurs/business persons are showing much interest into internet life.  What exactly is digital marketing? Why the globe is digitalizing? How safe is digital life? Let’s try to understand a